Digital Campaign, Video, Photo

THE SHOW The Missoni Spring Summer 22 drenched in the unexpected light of an industrial venue in Milan, a beautiful show which marked the first outing as creative director for Alberto Caliri.

THE TEASER For the teaser we’ve imagined a playful spatial rendition of the inexhaustible combinations of colors and textures presented by Missoni.

The fashion shorts created in the venue: approaching colors, architectures and reflections, to enhance an evocative rendition of the engaging new collection.

Agency: April
Direction: Matteo Frittelli
Photo: Agostino Osio
Focus puller: Fabrizio Farroni
Postproduction: Alessandro Cerretelli, Andrea Favia, Gusté Jurgaityte
Colorist: Filippo Prestinari
Photo editing: Jacopo Nocentini